Digital marketing tools we use and love!
This website is powered by the following digital marketing tools. This is our technology stack (or “tech stack”).
Step 1. Register a Domain Name
First, You need a domain name for your website. This is who we use for domain name registration.
Step 2. Obtain Web Hosting
Second, you need reliable, ultrafast cloud hosting for your website. This is who we use for web hosting.
Step 3. Pick a Content Management System
Third, you need a Content Management System. We chose WordPress (free) as our CMS and recommend you do likewise. Most web hosts support simple, WordPress installation.
Step 4. Pick a WordPress Theme
Fourth, if you choose WordPress as your Content Management System (CMS), you will need an ultrafast, lightweight WordPress theme. See what we use as our WordPress theme.
Step 5. Install Ad Tracking Software
Fifth, you will need ad tracking software to shorten, brand, and track your affiliate and other links. We use the paid version of this affiliate link management WordPress plugin for its ad tracking and advanced features (including rotators and split-testing).
Step 6. Obtain Payment Processing
Sixth, you will need payment processing. We presently use Stripe, PayPal and ClickBank for payment processing (both for collecting affiliate commissions and for our own product sales).
Step 7. Pick a Shopping Cart
Seventh, if you sell your own products, you will need a shopping cart. We use and recommend this shopping cart for digital marketers and lifestyle entrepreneurs. For more details, see our shopping cart review.
Step 8. Setup Your Email Marketing
Eighth, setup your email marketing. This is what we use as our email marketing automation platform.
Step 9. Setup Your Membership Site Software
Ninth, if you sell products, setup your membership site software. We use this as our digital product delivery and membership software.
Step 10. Setup Your Legal Compliance Systems
Tenth, setup your legal compliance systems. This is what we use for our website legal documents and cookie consent.